Achieve massive incremental
growth and ROI for your app!
Appreciate is a mobile app marketing platform running sixty billion daily auctions and enabling marketers to take total control of their programmatic ecosystem. In addition to extremely granular targeting, buyers have unconditional transparency at the exchange, app, placement, and auction levels.
Ad Exchange Partners
Attribution Partners
Brand Safety and Data Partners
Some Of Our Clients
Smart DSP
Programmatic fraud prevention suite exposes a variety of metrics and allows you to manage campaigns accordingly against custom thresholds.
Proprietary Media Scan technology explores and de-risks new pockets of inventory.
Configurable algorithms provide total control over optimization throughout the funnel in order to maximize profit.
Comprehensive RTB stats provide insight into bidding strategies and effectiveness.
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Objectives
Define campaign objectives: exposure, clicks, conversions
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Audiences
Target your audiences by application, category, geography, hyper-location, OS, device model, IFA/GAID, carrier and IPs
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Publishers
Pick your favorite publishers and apps
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Creatives
Upload your choice of creative execution and format: Banner, Interstitial, Native, MRAID, VAST
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Budgets
Set your bid prices, daily budgets and overall budgets
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Real Time
Efficiently track performance in real-time
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Tracking
Define custom events for tracking. Cut and slice performance data by various criteria.
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REAL media cost
See and track REAL media cost and win ratios
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Optimize
Optimize campaign directly from reports
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Auto Optimize
Run Appreciate’s Auto Optimize option for an algorithmic-based ROI or optimize manually
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Apps
Select your desired publishers, exchanges and ad formats
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Geography
Plan your campaign by choosing from over 200 countries
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Devices and OS
Choose the specific device models or OS versions you want to target
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Schedule
Select the desired weeks, days or hours for your campaign
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Hyper-local
Target pin-pointed Zip codes, specific points of interest or cities.
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Carriers and IPs
Launch your campaign to cellular traffic, WiFi only or a specific operator’s users
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Banners
Static and Animated
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Interstitials
Static, Animated, Rich Media
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Video
Dynamic campaigns generating high performance and engagement
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Native
Matching campaigns to the look and feel of each publisher's site
Services
We offer a variety of services to help mobile app marketers efficiently acquire high value users. We’ll help you craft and execute customized programmatic strategies that take into account your app’s unique conversion funnel and business model.
User Acquisition
Optimize towards retention, ROAS, CPA, or other KPIs and goals. Choose from a variety of ad units like static, native, rewarded video, interstitial, and rich media.
Re-engagement
Reach hyper-targeted existing users and increase their value. Define specific audience characteristics and present custom offers that will drive revenue.
Branding
Reach your target audience with extremely granular targeting. Drive brand awareness around points of interest, new product launches, or events.
Creative Wizard
Our built in creative widget will take the load off of your design team by automatically creating high impact variations of ads and formats directly from your app store page.
About Appreciate
Appreciate is a global technology company that builds programmatic mobile advertising solutions. We collaborate closely with MMPs, exchanges, advertisers, and other partners to provide an unconditionally transparent platform advertisers use to take total control of their programmatic ecosystem and achieve massive incremental growth and ROI.
The level of transparency and results we got in Appreciates programmatic DSP has allowed us better control of our marketing spend and a much deeper insights into our audience and performance drivers. We are able to easily see and evaluate what we are getting in each publisher impression and judge the value against the costs, and decide where to invest our efforts most heavily.
Appreciate DSP is a valued partner for MoPub in global inventory monetization. We are equally impressed by the technology, the people delivering a great service, and Appreciate's ability to quickly innovate in an ever changing market.
Appreciate’s mobile-first technology and dedicated team makes them an ideal platform for advertisers to run their campaigns. As the leading global real-time advertising platform for app developers and mobile publishers, Smaato has worked closely with Appreciate for several years now, and we look forward to partnering with Appreciate to drive value for both advertisers and mobile publishers for years to come.
Appreciate is one of the strongest DSPs covering all the technology needs that a platform must have. Above this, it has key features that other partners do not have such as: "day parting" that can be crucial to set a campaign running only at specific times. Appreciate has the advantages of being a Self Serve platform while providing a great support service.
We have been working with Appreciate for almost a year now, and have a great tech and monetization partnership. The consistent communication and professionalism from the Appreciate team has helped us to achieve our mutual goals.
Appreciate has been a strong partner of ours for a long time. Their focus on delivering a high-quality experience bolstered by robust technology drives consistent return for advertisers. Appreciate provides our clients with global access and support across all ad formats, making them a top-tier demand source for publishers of all sizes.
Mobile Marketer
Transparency takes mobile programmatic from Wild West to advertising's best
Adotas | Where Digital Media Begins
Can Greater Transparency Increase Mobile Programmatic Advertising in 2019?
Martech Advisor
How to Improve E-Commerce App Campaigns in 2019
Mopub Media
Case Study: Native Ads
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Appreciate Team
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